Introduction

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A Comparison: “Product Add-Ons” and “Buy X Get Y” Offers

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In the world of online shopping, various techniques encourage customers to make additional purchases, and two particularly effective strategies are Product Add-Ons and Buy X Get Y (BXGY) offers. These strategies help businesses increase their revenue, but they operate differently. Let’s simplify and explain how each works. Product Add-Ons: With Product Add-Ons, the main goal …

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Maximize Sales with Extensell’s Upsell Power

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We help you increase your Average Order Value (AOV) through upsell in different ways: 1. One-click post purchase upsell In today’s business landscape, rising acquisition costs make maintaining profitability per sale increasingly challenging. To boost your bottom line, encourage customers to spend more frequently. One highly effective method to achieve this is by implementing well-timed post-purchase upsell …

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Unlock Revenue: Mastering Upselling on Your eCommerce Store

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Upselling in eCommerce prompts customers to buy higher-end or enhanced products. Sell more by offering upgrades or complementary products to increase each customer’s purchase value. Common eCommerce upselling examples include recommending pricier products, suggesting complementary items, and offering extended warranties. Upselling can be a valuable tool for eCommerce stores as it can increase revenue and …

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A comparison: product add-ons and FBT offers

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There are subtle differences between product add-ons and frequently bought together offers that we’ll delve into next. 1- How they are presented and marketed to customers:   FBT offers suggest complementary products frequently purchased with the main product, often without discounts. Therefore, with this offer type, we are not obligated to include a discount on the offer. …

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